A meta description is an HTML tag located in the section of a webpage that provides a concise summary of the page’s content. When you type a query into search engines like Google, the meta description frequently appears as the “snippet” (the short paragraph of text beneath the clickable title) on the Search Engine Results Page (SERP).
The primary goal of a meta description is to act as an organic “elevator pitch” to convince searchers that your page has exactly the information or product they are looking for. Why are meta descriptions important? How to Write Meta Descriptions | Google Search Central
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